Moodboard
The screenshot above shows a release form that one of the actors signed to say it was fine for them to be on camera.
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Treatment
The caption 'sharpen up'. refresh yourself
1 minute advert.
Our target audience is mainly towards teenagers who would find these sort of advert humours. We did this because if a teenager found our advert humours they would share this with their group of friends and this would continue (word of month). Also our target audience is to anyone who has an access to TV or a laptop where they would use video websites such as youtube.
With the 3 games below that I have described I will be filming all 3 of the games and making them into one advert as they only short sequences to make one humours advert for my target audience.
Game 1
The use of the prank game spoons. What will happen? - First two people will put spoons in their mouths with a third person sitting behind a person that is playing the game and the prank is as a person looks like they are about hit them in the head with the spoons with the spoons in his mouth, the third person hits the person hard with the spatular hard without the person that is getting his knowing.
Game 2
The prank starts with two guys just having an arm wrestle. One guys wins. The winner is then challenged by an third guy who is in the room. The third person walks over and asked to play. The winner says yes but person three says you have to play it like this with your own fists facing each other where person 1 the winner pushes up towards himself and person three pushes down. After a while person three releases his hand and this means the person 1 hits himself in the face.
Game 3
There are four people sitting on a chair each. Person 1 and 2 is playing on a consult. Person 3 walks in and ask person 4 to put his hand close to his face person 4 does this but it was not close enough and he put it on the side of his face, so person 3 says no like this and then person 4 hits person 3 hand in to his own face.
How the game works:
Idea 2: The idea is a shot of 3 different sports being played and a close up side to the physical and metal challenge of playing sport. The sports are boxing, rugby and football. Behind the idea is for each sport is to show each sport with someone involved in the activities then after playing the sport they go and drink the bottle of sofiz. The camera zooms in to the bottle then zooms out in a different location. This will happen inbetween the actors playing the sports.
The first shot will be the astro turf with the camera rising from the floor to looking on the hockey session where in which a drill is happening with defenders and attackers doing a drill of 2vs1 then on to go against the goalkeeper. After a while a player runs over a drinks the sofiz then from this the next lot of shots will show people grabbing the bottle from different locations and drinking the sofiz.
When the shot changes location there will be a clock sound effect. After the 2vs1 there will be various shots like I have said above with the different sports. The last shot is of the first of the group of people doing hockey drills 2vs1 but the camera going back down to the ground, then text come up on the screen 'Sofiz - Refresh yourself'.
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